After almost no fanfare, Microsoft has officially launched WMP 11.
Besides the obvious eye-candy, this version logically organizes all types of media and by default provides many different views you can use to quickly drill down to the media you want. Creating playlists is an easy task, as well as search, renaming tracks, and new media discovery. The interface is clean, not clunky anymore, and clearly holds an advantage over previous versions.
I found this update really bloated, and if you are not running a Pentium 4, sluggish. However with all the new features, it is a viable iTunes competitor. But note, if you want to update to this new version you will need Windows Genuine Advantage.